EGHOSA OMOIGUI
Director, Strategic Investments
Consumer Internet
Intel Capital

AZA RASKIN
Head of
User Experience
Mozilla Labs

THOMAS TAGUE
Calais Initiative
Lead, Thomson
Reuters

CHRISTINE CONNORS
Global Director
Semantic Technology
Solutions, Dow Jones
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Conference Program
Tuesday, May 19, 2009

8:00am8:45am: Registration - Vendor Showcase

9:00am9:50am: Opening Keynote Session:

Tom Tague
Tom Tague
Calais Initiative Lead
Thomson Reuters

10:00am10:50am: Idiots' Guide to the Semantic Web and Web 3.0

Eghosa Omoigui
Moderator: Eghosa Omoigui
Director, Strategic Investments
Intel Capital
Alex Iskold
Alex Iskold
CEO & Founder
Adaptive Blue
Greg Boutin
Greg Boutin
Founding Partner
Growthroute Ventures
Peter Sweeney
Peter Sweeney
Founder & CTO
Primal Fusion

This session will provide an overview of the state of Web 3.0 and semantic web technologies particularly in the context of business applications for all experience levels.

10:50am11:15am: Morning Break - Vendor Showcase

11:25am12:10pm: Building 21st Century Businesses Around the New Graph Structure of Information

Brad Burnham
Moderator: Brad Burnham
Partner
Union Square Ventures
Hank Williams
Hank Williams
CEO, Kloudshare
Conference Co-chair
Michael Cataldo
Michael Cataldo
CEO
Cambridge Semantics

New data models built on the concept of freely connecting data objects are the foundation of the next generation of the Web, but more importantly, the next generation of data management. Also known as the graph data model, the metaphor offers a flexible framework that, among other things, has the potential to address what is arguably the biggest issue in enterprise IT, the "silo-ization" of data. This session will discuss the strategic issues and opportunities that arise in the context of leveraging a more flexible data model.

1:10pm2:00pm: Keynote Session:

Aza Raskin
Aza Raskin
Head of User Experience
Mozilla Labs

2:10pm3:00pm: Leveraging Semantic Text Analysis for Marketing, Research, and Operations

Evan Sandhaus
Moderator: Evan Sandhaus
Semantic Technologist
The New York Times
Brooke Aker
Brooke Aker
CEO
Expert System
Amiad Solomon
Amiad Solomon
CEO
Peer39
Tim Musgrove
Dr. Tim Musgrove
Founder & CEO
TextDigger

Most of the world's information is still in the form of text. Today's semantic text analysis systems offer incredible tools for extracting structured data and value from text. This session will provide an overview of the types of applications and tools that are available to extract operational value from text on the Web, in corporate documents, and elsewhere.

2:10pm3:00pm: Monetizing Connected Data, Not Pages

Bernard Lunn
Moderator: Bernard Lunn
COO
ReadWriteWeb
Luigi LoPresti
Luigi LoPresti
Founder & CEO
ONUS Consulting
Andraz Tori
Andraz Tori
CTO
Zemanta
Julie Nielsen
Julie Nielsen
Director of Client Strategy
appssavvy

TechCrunch estimates that 50% of the ad revenue and content-based monetization are going to disappear in 2009. Moreover, most Web 2.0 startups have, failed to deliver alternative new business and revenue models. Reach and frequency ad models are still in the norm, but have reached the consumer saturation threshold. Consumer focus online has started to move from the center (a few good portals, big content sites) to the edge (niche content, blogs, content syndication, etc.). This makes it difficult for any but the largest websites to monetize their audiences independently. This session explores new, data-driven value creation models and techniques that can help bridge the monetization gap.

3:35pm4:25pm: Data and User Interfaces

Dan Grigorovici
Moderator:
Dan Grigorovici
Pres., Disruptive Logic
Conference Co-chair
Steve Lavine
Steve Lavine
CEO
Transparensee

John Stockton
John Stockton
Senior RIA Developer
Ascentium

Dan Willis
Dan Willis
Consultant
Sapient

Data is empowering when presented well, but can be burdensome when presented poorly. This session will cover data management and visualization technologies that can greatly improve user experience and, as a result, customer satisfaction.

3:35pm4:25pm: Monetizing the Social Graph

Marta Strickland
Moderator: Marta Strickland
Manager
Strategy Organic Inc

Brian Killen
VP Business Development
Unbound Technologies
Eric Wheeler
Eric Wheeler
CEO
33Across
Ro Choy
Ro Choy
Chief Revenue Officer
RockYou

Social network popularity has proved that the social element is invaluable for users interacting with information. But the major social networks are not yet financially successful relative to their user bases. One reason for this is that after a few failed attempts, their revenue model is still page/content-based. In this session you will learn how to apply new people-centric approaches to monetization.

4:30pm5:30pm: Networking Reception - Vendor Showcase

Wednesday, May 20, 2009

8:00am8:45am: Registration - Vendor Showcase

9:00am9:50am: Keynote Session:

Eghosa Omoigui
Eghosa Omoigui
Director, Strategic Investments
Consumer Internet
Intel Capital

10:00am10:50am: Exploring Implications of Massive Computing Power in the Cloud

Karen Teng
Moderator: Karen Teng
VP of Engineering
AdaptiveBlue
Mayank Bawa
Mayank Bawa
CEO
Aster Data Systems
Ravi Krishnamurthy
Ravi Krishnamurthy
Chief Software Architect
Kickfire Inc.

Increasing levels of data capture and new Web 3.0 data models such as graph databases, the social graph, etc., are creating new opportunities to extract value from data. Enormous computing power is often necessary to really make sense of it. Yet, building data centers capable of processing all that data efficiently can be prohibitively expensive. Cloud computing offers the ability to leverage dozens or even hundreds of servers on an hourly as-needed basis. In this session we will discuss technologies and strategies for using cloud computing for significant business advantage.

10:00am10:50am: Smarter Searching

Gil Beyda
Moderator: Gil Beyda
Managing Partner
Genacast Ventures
Tomasz Imielinski
Tomasz Imielinski
EVP, Global Search
& Answers, Ask.com
Riza Berkan
Riza Berkan
CEO
Hakia
Robin Johnson
Robin Johnson
CEO
FT Search
Mark Johnson
Mark Johnson
Sr Program Manager
Powerset/Microsoft

While Google defines mainstream search, there are important new technologies and models for finding information on the web and in databases. Our panelists will discuss the rapid transformations taking place and explore these new directions.

10:50am11:15am: Morning Break - Vendor Showcase

11:15am12:00pm: Strategic Implications of the Mashup


Moderator:
Mike Young
Chief Creative Technologist
The New York Times
Paul Knegten
Paul Knegten
Head of Marketing
Dapper Inc.
Oren Michels
Oren Michels
Co-Founder & CEO
Mashery
Tristan Harris
Tristan Harris
CEO
Apture

Just as the "silo-ization" of data into many disconnected islands has made data management more costly and complex than necessary, so too has the "silo-ization" of applications. Mashups - applications that can draw data from multiple sources - are fundamentally changing what it means to be an application. It looks like this shift will have far-reaching implications across all of computing. This session will explore the current impact of the mashup and its likely future implications.

1:10pm2:00pm: Afternoon Keynote Session:

Christine Connors
Christine Connors
Global Director, Semantic Technology Solutions
Dow Jones, Enterprise Media Group

2:10pm3:00pm: CIO Round Table: Should We Feel Safe in the Clouds?

Howard Greenstein
Moderator: Howard Greenstein
President
Harbrooke Group
Dwight Merriman
Dwight Merriman
CEO
10Gen
Nanda Kishore
Nanda Kishore
CTO
ShareThis

John Hendry
CTO
M5

One of the most discussed issues in the corporate computing world is the safety of committing critical corporate information to the cloud. In this session we will discuss issues, concerns and solutions regarding migrating to the cloud.

2:10pm3:00pm: Evolution of Targeting

Dan Grigorovici
Moderator:
Dan Grigorovici
Pres., Disruptive Logic
Conference Co-chair
Russell Nuzzo
Russell Nuzzo
VP, Advanced Analytics
RAPP
Michael Benedek
Michael Benedek
VP, Business Development
AlmondNet
Basem Nayfeh
Basem Nayfeh
CTO
Audience
Science
Eric Litman
Eric Litman
Chairman & CEO
Medialets, Inc.

This session will discuss what's next for targeting as a marketing tactic, in the age of the "long tail".

3:00pm3:25pm: Afternoon Break - Vendor Showcase

3:35pm4:25pm: Discovering Critical Business and Marketing Insights Through Analytics, Semantic Reasoning and Data Visualization

William Mougayar
Moderator: William Mougayar
Founder & CEO
Eqentia, Inc.
Alex Karp
Alex Karp
CEO
Palantir Technologies
Marc Hadfield
Marc Hadfield
Founder & CTO
Alitora Systems

An abundance of data gives us the opportunity to operate our businesses more effectively, but getting there can be hard, complicated work. In this session, we will discuss technologies and strategies for using analytics-based Web 3.0 technologies to increase business effectiveness.



*Conference schedule and sessions subject to change.